Original article from Kent Live
The boss of supermarket giant Iceland has issued a warning to customers.
He says that due to the current HGV shortages, price rises are 'inevitable'.
Richard Walker, managing director of Iceland, explained that in order to entice more workers back on the road, companies are increasing the wages of lorry drivers.
He added that this combination of factors could lead to a price inflation, with shoppers forced to pay more for their Iceland products, as Manchester Evening News reports.
Speaking to Sky News, he said: “I think inevitably it will lead to some form of inflation because this driver issue is affecting the whole supply chain.
"It's not just affecting our part of it, which is from the depots to the shops.
“It's also affecting the suppliers into the depots or the produce from the fields into the supplier.”
Mr Walker had previously warned of ongoing delivery issues, and how this could effectively "cancel" Christmas this year.
Tesco and Asda have also introduced a £1,000 starting bonus for new recruits according to the Mirror, while M&S is advertising a £2,000 incentive.
Waitrose is offering a salary of up to £53,000 for new lorry drivers which will start this week.
Due to the lack of workers, McDonald's, Wetherspoon and Nando's have all been hit by shortages in recent weeks.
An estimated 14,000 lorry drivers from Europe left the UK last year, while only 600 have returned.
There is also understood to be a large backlog in HGV driver tests, meaning it's been harder to get new drivers on the road.
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